Season 1
South Korean influencers compete with one another to determine who has the most influence over social media, a realm where one's reach equals power and status. On platforms where attention is currency, these influencers who have captivated the masses will enter a survival of the fittest to find the one true content creator who generates the biggest buzz - by any means necessary.
Worth
From a TikToker with 27 million followers to iconic YouTubers, top influencers compete to prove their worth. First task: Survive the likes and dislikes!
Influence
The next livestreaming challenge demands every ounce of their influence to survive, keeping viewers entertained for 60 minutes by any means necessary.
Strategy or Luck
Panic and emotions run high as remaining influencers take desperate measures to engage followers in the live chat — some even shedding real tears.
Gaze
What makes a thumb-stopping photo? Using their expertise, the pairs scramble to create the perfect shot that will win the gaze of 100 random evaluators.
Proof
As unexpected results ensue, pairs clash over their photos — will exposing more skin work? In round four, influencers must earn each other’s respect.
All In
All skills are tested before the final round: creating a post that generates the most buzz and wage bets on trending content. Who will make the final four?
The Influencer
It’s time for the ultimate showdown: Win over a live audience and attract the most fans. Who will be crowned Korea’s top influencer?